What You Should Know About the Scandi Blonde Hair Colour Trend, Straight From an Expert

What You Should Know About the Scandi Blonde Hair Colour

What You Should Know About the Scandi Blonde Hair Colour

Varying shades of flaxen tresses have been trending for some time now, but there’s yet another iteration of platinum blonde hair that’s emerged on the beauty scene–and it’s about to let you channel your inner Khaleesi. Yep, Scandinavian blonde hair–or ‘Scandi blonde’ (Nordic Blonde) as it’s come to be known–is currently an ‘It’ hair hue.

This bright, white blonde is all of a sudden everywhere, which is only somewhat surprising given how all things Nordic have permeated the collective consciousness, from ‘Scandi style’ to cozy, hygge everything. No matter what’s actually spurred the Scandinavian blonde hair color craze, there’s no denying that this haute hue is currently the most of-the-moment way to lighten up for spring and summer.

So how exactly does one go about nailing the ‘Scandi blonde’ look? We recommend heading to an expert–and of course, it always helps to do some research first. If you’re considering this cool-girl colour, read on for six Scandinavian blonde hair tips from our resident hair stylist, Dani Brierly.

What You Should Know About the Scandi Blonde Hair Colour Trend, From an Expert

What You Should Know About the Scandi Blonde Hair Colour

1. Remember: Scandinavian = Platinum. This look isn’t necessarily an alternative to platinum blonde hair colour but rather, a more amped-up version. According to Brierly, “‘Scandi blonde’ is the ultimate ‘pure’ blonde. Technically this is platinum blonde but keeping it with a clean, fresh look.”

2. Make the colour work for you. Don’t feel tied down in your quest for Scandinavian blonde hair. If bright, white blonde doesn’t work well with your complexion, Brierly says you’ve got wiggle room. “Unlike the silvery trend, ‘Scandi blonde’ is adaptable and flattering to so much more than just one skin tone,” she says, “You can customize the color to be more creamy and buttery or on the icier side depending on your preferences. Cooler and fairer skin tones are preferable but can be adapted to a mixture of other tones. Scandi blonde is a range from pure white to cool, buttery blonde which does allow a [wide variety] of people with different skin tones, eye colors, and hair lengths to try the trend.”

3. Be willing to commit to the look. “To achieve this look, it’s an investment,” cautions Brierly, “To be ‘Scandi blonde’ it’s going to take time and regular maintenance. Make sure you’re ready to make the financial commitment.”

What You Should Know About the Scandi Blonde Hair Colour

4. Don’t try this at home. Brierly warns against attempting an at-home Scandinavian blonde hair dye job. “I personally never recommend at-home bleaching and believe it should be left to a skilled professional,” she says. “Everyone’s journey to achieving this can vary from just one session to multiple. Depending on the level of your hair, the darker your hair colour, the more sessions with your stylist it will take.”

5. Find your hair-colour role model. Look to celebs for inspiration and examples of ‘Scandi’ hair colour done right, “like Russian model Sasha Luss, Jennifer Lawrence, Lady Gaga, Rita Ora, Cara Delevingne, and Karlie Kloss,” says Brierly.

6. Protect your tresses. The Scandinavian-blonde hair process doesn’t end at the salon, according to Brierly. “At-home care is very important with being this blonde,” she notes, “Make sure you’re using reparative haircare to keep your strands strong and healthy. Also, using a violet-based shampoo will help keep your colour fresh and shiny in between appointments with your stylist. I personally love Fanola No Yellow Shampoo or Davines Alchemic Purple Shampoo and conditioner for a more gentle, everyday use.”

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What You Should Know About the Scandi Blonde Hair Colour

Courtesy RACHEL ASCHENBRAND-ROBINSON

What You Should Know About the Scandi Blonde Hair Colour
What You Should Know About the Scandi Blonde Hair Colour
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