Igora Royal 4-65 Medium Brown Chocolate Gold Hair Dye

Schwarzkopf Igora Royal 4-65 Medium Brown Chocolate Gold Hair Dye

Schwarzkopf Professional’s heritage color brand IGORA ROYAL brings you true color in High Definition with uncompromising coverage and unbeatable retention. Developed with colourists for colourists IGORA ROYAL lets your creativity run free providing you with the tools to transform imagination into reality, with true-to-tuft colour results for ultimate reliability – even under the most challenging conditions. The IGORA ROYAL High Definition Technology features a high definition colour pigment matrix for clearest tone direction, enhanced true to tuft results, amplified intensity and maximum coverage. Lipid carriers amplify the pigment penetration and lock the colour in by sealing the surface of the hair for long-lasting colour retention.

Benefits

• True-to-tuft predictable results
• Reliable, even luminuous color results
• Innovative fashion shades with to 70% coverage
• Fundamental natural shades up to 100% coverage
• Ultimate color retention
• With integrated

Shades

• Naturals (-0, -1, -4) – are specially developed for 100% white hair coverage that’s reliable and formulated to last. 100% white hair coverage up to level 9.
• Natural Extra (-00) – are specially developed to provide total coverage on whites and greys even on thick and coarse hair. Up to 25% more colour pigments than IGORA ROYAL Natural shades.
• Fashion Tones – are formulated for brilliant, directional, long-lasting fashion shades and dazzling shine. Up to 70% white hair coverage.
• Pastels (9,5-) – are designed to add soft tones to light bases, reliably neutralising and perfectly personalising blonde hair. To be used on base 9 and lighter.

Technology

• High Definition Technology – features a high definition color pigment matrix for clearest tone direction, enhanced true-to-swatch results, amplified intensity and optimal coverage. Lipid carriers amplify the pigment penetration and lock the color in by sealing the surface of the hair for long-lasting color retention.

How to use

Apply to dry, unwashed hair.

• Mixing ratio: 1:1
• Development time: 30-45 min (5-30 min for pastels)
• Developer: Igora Royal Oil Developer 3%, 6%, 9%

VIRGIN APPLICATION

• Apply colour in small sections, starting with mid-lengths and ends
• Leave to develop for 10 mins (or 15 mins for Fashion shades)
• Apply colour to the re-growth area
• Leave to develop for 30-45 mins

RE-GROWTH APPLICATION

• In small sections, apply the colour only to the re-growth area
• Leave to develop for 30-45 mins
• Use Dual application for mid-lengths and ends and leave to develop for 10-20 mins

RINSING

• Emulsify and rinse out until water runs clear
• Shampoo with BC pH 4.5 Color Freeze Shampoo and SKP Hair Sealer.

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